age-of-ai-canada-event-2026

Curtis Fichtner

Senior Brand Manager
Sanofi

Curtis Fichtner

Senior Brand Manager
Sanofi
Age of AI Canada, 2026

Curtis has spent his career in a diverse mix of commercial leadership roles across mid- and large-size life sciences companies, as well as startups in drug development, health tech, and IT. Along the way, he discovered a real passion for technology, digital transformation, and helping customers succeed - all rooted in strong key account and stakeholder engagement. Curtis recently returned to the industry and now works at Sanofi Canada, where he brings a practical, forward-thinking approach to navigating an ever-evolving pharma landscape

Speaker's program:

11:00

-

11:35

AI Opportunity vs. AI Risk: How Pharma Teams, Agencies and Compliance Can Move Forward Together

  • See where AI can drive meaningful value today, without pretending every use case is ready for scale.
  • Learn why stakeholders clash on AI adoption, and how to get the right people aligned earlier.
  • Walk away with a realistic path to test, govern, and scale AI in your business.
Niousha Ghazni
,
Head of Marketing
,
Emergent Biosolutions
Dave Makerewich
,
Founder
,
Maven
Chrisoula Nikidis
,
Head of E&C Policy Shaping, Global Ethics and Compliance
,
Takeda
Curtis Fichtner
,
Senior Brand Manager
,
Sanofi

9:50

-

10:10

Case Study: Sanofi's practical AI approach to content creation

  • Discover how Sanofi leverages GenAI for content, enabling precise customization and brand consistency while scaling efficiently across markets.
  • See how AI transforms Sanofi's healthcare communications by balancing personalization with compliance, creating meaningful engagement that matters.
Mathilde Bihan
,
Head of Modernization & Strategic Projects
,
Sanofi
Curtis Fichtner
,
Senior Brand Manager
,
Sanofi

11:00

-

11:40

How a Great Rep Experience Leads to Improved Customer Engagement

  • How to create an environment that fosters excellence and success across the entire rep journey from structured onboarding to mentoring
  • Why empowering reps through experience design and shared decision-making helps ensure new tools and processes serve them in the field whilst driving business outcomes
  • How to leverage (and get buy in) to use digital tools and AI effectively
Curtis Fichtner
,
Senior Brand Manager
,
Sanofi
Nathalie Plumley
,
Director, Commercial Excellence and Capability Development
,
AstraZeneca
Anita Stanga, B. Comm. (Hons.), C.C.P.E., ICF- ACC Coach
,
Key Account Manager – Oncology, Regional Director,
,
AstraZeneca

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