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Giovanni Saraceno

Senior Manager
EY Canada

Giovanni Saraceno

Senior Manager
EY Canada
CreativityNow

With over 10 years pioneering transformative commercial excellence solutions, Gio Saraceno has architected people-first, tech-enabled ecosystems that accelerate skill adoption by 40% and embed lasting behavior change across global sales organizations.

Speaker's program:

14:20

-

14:40

How smart Tech is Supercharging Behaviour Change in Days, Not Months

  • Learn why, according to the 2025 Sales & L&D Transformation Index, only 25% of field teams sustain new behaviors within a quarter when relying on traditional training alone
  • Discover how integrating real-time performance insights with targeted micro-learning nudges helps embed critical sales behaviors in days, not months
  • See how leading pharma organizations are leveraging AI-enabled platforms to deliver personalized coaching, immersive simulations, and adaptive feedback loops—so field teams adopt the right behaviors faster and maximize brand impact.
Giovanni Saraceno
,
Senior Manager
,
EY Canada

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