Welcome note from the event host.

Explore the near-term trends shaping the AI landscape right now: the rise of world models and synthetic data, the acceleration of robotics, the emergence of agents and agentic workflows, the evolution of the agentic organisation, and the transformation of commerce, content and user interfaces through generative systems.

What does it actually take to reach and engage patients in a meaningful way beyond the moment of diagnosis? Hear how to approach patient engagement: the strategy, what worked, what hasn’t, and lessons for the future of successful patient engagement.

As Europe moves towards harmonized clinical assessment under EU-HTA, its true significance for market access in EU member states remains uncertain. With Germany being both a gateway and a gatekeeper in Europe, explore what EU-HTA has in store and how it may affect German market access process.

A holistic view on how we can bridge existing gaps and improve healthcare to achieve better patient outcomes. ​