June 18, Globe & Mail Centre, TO
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Agenda
Speakers
Event OVER
Pharma
ai
11:55
-
12:25
Jennifer Zeifman
Generative AI and brand integrity: Are you ready?
Learn how to prepare your brand for a wave of medical misinformation, from deepfake HCP endorsement to fabricated patient stories.
Learn about the processes, tools and people that will ensure your teams are ready to mitigate brand destroying fake news.
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Other
Sessions
8:55
-
9:05
Neil Follett
Welcome to the Age of AI!
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9:05
-
9:35
Kapil Parakh
Opening Keynote by Google
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9:35
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10:00
Simon Smith
Superintelligence tsunami: strategic imperatives for pharma in the face of cheap, powerful, and abundant AI on demand
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