June 18, Globe & Mail Centre, TO
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Agenda
Speakers
Event OVER
Pharma
ai
11:40
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12:10
Manoj Hariharan
Case Study: AI-Powered Precision HCP Marketing and Patient Support
AI-Driven Targeting: Use real-world data and machine learning to target the right subpopulations, boosting engagement.
Use AI to identify and reach at-risk patients with tailored messaging to improve adherence.
Driving Next Best Actions in Marketing: Implement AI chat, automation, and real-time insights for hyper-personalized campaigns.
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Other
Sessions
8:55
-
9:05
Neil Follett
Welcome to the Age of AI!
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9:05
-
9:35
Kapil Parakh
Opening Keynote by Google
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9:35
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10:00
Simon Smith
Superintelligence tsunami: strategic imperatives for pharma in the face of cheap, powerful, and abundant AI on demand
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